Category: Beauty

St. Patrick’s Day 🍀

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If you’re looking for fresh new makeup looks for the Spring or ways to celebrate St. Patrick’s Day with a little green, you’re in luck. 

This Saint Patrick’s Day the beauty industry is all about new green-themed collections and spring color palettes that feature illuminating emerald and seductive earthy tones. These new makeup and beauty trends will have you feeling like a pot of gold. 

Here’s What’s New

Hung Vanngo Beauty: The newly released Color Story Eyeshadow Palette features a specific colorway titled “Generous Green and Yellow.” 

Zoya “Sweetie” Spring 2026 Collection: For green nails, Zoya has released their Sweetie collection for Spring 2026, which includes fresh, creamy greens like the shade Daria.

MAC Cosmetics: As part of their spring launches, the Strobe Beam Liquid Blush and Multisculpt Matte Liquid Eyeshadows are being used for “blush blocking” and “monochrome” looks, with olive and moss tones being used as unique accents.

Trending “Green” Palettes 

Half Magic: The Glitterpuck and individual single eyeshadows are trending for “Emerald Cat Eye” looks, especially if you like high-shine, Y2K-inspired glitter.

Morphe: The 39A Palette is being making a comeback, focusing on the mix of forest greens and beige/brown tones.

Victoria Beckham Beauty: The Eyewear Eyeshadow Stick in green hues is being showcased for “diffused, hazy” pastel looks that are popular this spring.

St. Patrick’s Day Beauty Trends

Imperfect Emerald Eyes: Forget about trying to create perfectly precise, glittery cut-creases, 2026 trends favor a grungier, “party girl” eye. Use a dark green kohl liner (like Victoria Beckham Satin Kajal) and smudge it out for a more effortless vibe.

Blush Blocking: Add a few hints of green as a “pop of color” near the temples or eyes. Contrast with pink or peach blush on the cheeks.

Pastel Accents: “Y2K Pastels” are making a comeback. Look for mint greens paired with sharp liner for a modern ☘️St. Patrick’s Day look.

Celebrate Women’s History Month

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It’s not just about vanity. Beauty has always been a powerful way to celebrate femininity. It’s a way to inspire authenticity and these days it’s creating economic opportunities for women around the world. 

The point is beauty has a purpose. Women like Madam C.J. Walker, Helena Rubinstein, and Estée Lauder have made historical contributions to women’s history. Walker built a haircare empire for Black women in the early 1900s using door to door sales way ahead of her time. 

Rubinstein built one of the first global cosmetic empires and taught women that skincare was science. And Estée Lauder believed you could sell a dream, not just a cream.

These women taught us that makeup isn’t about hiding who you are. It’s about highlighting the beauty that’s already there.

This years theme for women’s history month is Give to Gain. These inspiring women gifted us with their stories, innovation, and outstanding beauty products. 

Here is how we can celebrate Women’s History and Give to Gain in our own unique way. 

  • Send a confidence-boosting compliment to a female friend 
  • Tag the female-owned brand behind your go-to lipstick
  • Send a quick text message to a friend that says “I saw this [flower/book/sunset] and it reminded me of you”
  • Gift a new lip gloss or skincare mask
  • Share a secret DIY beauty hack with a friend 

Beauty gets even more powerful when you share it. And the best part? There’s no one way to do it.

New York Fashion Week 2026 – Beauty Launches

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New York Fashion Week is one of the biggest and most iconic fashion events in the world.

What started in 1943 as “Press Week” is now a launching pad for designers, emerging talent, and brands. 

But fashion isn’t the only headline. Beauty brands are always in the mix, whether it’s backstage, on the front row or center stage.

This year NYFW was amazing with exciting new makeup and beauty debuts and immersive brand experiences.

Beauty Launches

Jones Road Beauty

Founded by legendary makeup artist Bobbi Brown, the brand introduced:

A new line of creamy eyeshadow sticks

Nine wearable neutral shades

Their first evening fragrance called “En Route”

The launch was giving effortless sophistication vibes with an elevated signature clean-girl polish.

Christian Siriano 

Runway Beauty Collaboration

Siriano revealed a 7-piece beauty collection priced under $50. The formula is based on marine biotechnology.

The word is that the models backstage got a chance to try the product firsthand and the ornate bold fuchsia packaging was a pleasant surprise.

Eckhaus Latta x Dieux Skin

The duo released a limited-edition “Forever Eye Mask” inspired by lunar cycles, which was a nice nod to duality and renewal.

Immersive Beauty Moments

Yves Saint Laurent LOVE 24/7

The immersive, bodega-themed pop-up in SoHo delivered interactive makeup and fragrance experiences centered around the Libre line. You can still catch some exciting celebrity photos from the event on social media or Google. 

Vital Proteins – The Vital Diner

Vital Proteins hosted a backstage pop-up celebrating the beauty and wellness crews behind the scenes. This event was in partnership with celebrity makeup artist Patrick Ta.

Next Stop: London 🇬🇧

There’s more to come at London Fashion Week Fall/Winter 2026. Expect even more fashion and beauty inspiration.

Valentine’s Makeup Collections

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I swear it was just New Year’s Eve. We made clear resolutions, mapped out our 2026 goals, cheered on the Super Bowl… and somehow Valentine’s Day just snuck up on us.

If it feels like a complete (heart-shaped) frenzy, don’t worry you’re not behind. In fact, some of the best drops of the season just launched. There’s still time to catch Valentine’s most exciting beauty releases, limited-edition capsules, and irresistible self-care treats.

If you’re looking for a reason to splurge in the name of love, consider this your curated shortcut to gifting or glowing, just in time for V-Day.

ColourPop – Heart to Get Valentine’s Day Collection

https://colourpop.com/collections/heart-to-get?gclsrc=aw.ds&tw_source=google&tw_adid=&tw_campaign=21273460744&tw_kwdid=&gad_source=1&gad_campaignid=21953141934&gbraid=0AAAAACtXTrcMmG1uAhrsg3SUDrDgJnhQg

A playful, romantic lineup packed with heart-themed details and flirty pink tones, ColourPop’s Heart to Get collection leans into fun, wearable glam.

  • Heart to Get Eyeshadow Palette featuring cool pinks and silvery taupes in matte, shimmer, and metallic finishes
  • Shadow Stix Duos for easy, swipe-and-go color payoff
  • Super Shock Blushes in fruity pink hues that melt into the skin
  • Ultra Glossy Lips in hydrating, high-shine shades

Perfect for soft glam, date night sparkle, or a Galentine’s makeup look.

YSL Beauty – Valentine’s Day Couture 2026: Sparkling Desires

https://www.yslbeauty.com/int/valentine-2026.html

For those craving something more elevated, YSL delivers a luxe, limited-edition capsule wrapped in sparkly pink tones and golden heart motifs. The aesthetic blends classic Parisian chic with bold romance.

Highlights include:

  • Mini Clutch Eyeshadow Quad in romantic satin, matte, and shimmer finishes
  • Candy Glow Tinted Butter Balm in exclusive Valentine’s packaging

The kind of collection that feels just as special on your dresser as it does in your makeup bag.

Catrice – Valentine Who? Limited Edition

https://www.catrice.eu/en-de/limited-editions/valentine-who

Bold, playful, and rooted in self-love, Catrice’s Valentine Who? collection flips the script on traditional Valentine’s beauty. The vibe? Celebrate yourself first.

The lineup includes:

  • Lip Wrap Glow Balm for a glossy, fresh finish
  • Multi-Use Jelly Pot for dewy lips and cheeks
  • Glam & Doll Volume Mascara for defined, fluttery lashes
  • Make-Up Bag with chic heart detailing

Affordable, fun, and easy to wear. This drop proves you don’t need a special occasion to look (and feel) good.

Gift Sets & Seasonal Beauty Boxes

If decision fatigue is real and you’d rather let someone else curate the magic, these Valentine-themed edits make effortless gifts:

OK! Beauty Box – Pout & Pamper Galentine’s Edit

https://www.okbeautybox.co.uk/products/the-pout-pamper-galentines-edit-worth-over-125?srsltid=AfmBOorW5q3CqAX4GQ0zRPmYLQHSNQHiIkRjxph2o9q4MVfnK8OjUZIy

GlossyBox February Beauty Box — themed monthly surprises

https://www.glossybox.co.uk/p/beauty-box/glossybox-glossy-picks-limited-edition-worth-108/17669213/

 A mix of beauty treats perfect for sharing — or keeping to yourself.

Tatcha – Carry Your Kissu Kit
https://www.tatcha.com/category/gifts-sets/?country=US

A luxe lip and skincare duo that feels indulgent and thoughtful.

GlossyBox February Beauty Box

https://www.glossybox.co.uk/p/beauty-box/glossybox-glossy-picks-limited-edition-worth-108/17669213/

These last-minute drops prove it’s never too late to fall in love with something new.

Unforgettably Adorable Galentine’s Day Ideas

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Photo by Brooke Lark on Unsplash

Hey Bestie,

Can we talk about how the world is basically one giant mood board right now? 

Everywhere I look, it’s all about those bigger-than-life, extra-fabulous trends. Think bows on everything, maximalist pink, and high-gloss aesthetic that makes every photo look like a magazine cover.

Those “more is more” glam trends are everything and Galentine’s Day is the perfect excuse to be a little “extra” with your favorite people. It’s time to take those Pinterest dreams off the screen and bring them to life by planning something truly iconic with the squad.

If we aren’t celebrating friendship with a touch of over-the-top fabulousness, what are we even doing? 

Here are some really cute ideas for Galentine’s Day get-togethers:

Wellness Swap Party

Budget-friendly + thoughtful

The Concept: Everyone brings one self-care item (under $15) that they are currently obsessed with.

Ideas: Artisanal tea blends, luxe bath salts, aesthetic journals, or viral lip balms.

The Event: Do a blind swap so everyone leaves with a little “treat yourself” gift and a new routine to try.

Galentine’s Self-Love Brunch

Wellness meets total glam.

The Aesthetic Menu: Heart-shaped fruit bowls, protein waffles, and pink beet or matcha lattes.

The Details: Use gratitude cards at each place setting. Write down “One thing I admire about you…” for everyone at the table.

The Vibe: Tiny bows on the glassware and all the floral arrangements.

At-Home Galentine’s Wellness Night

Low effort, high vibes.

DIY Facial Bar: Sheet masks, jade rollers, lip masks, eye patches, and those iconic cozy headbands.

The Twist: Play “skin wins of the year” while masking.

Aroma Reset Hour: Light the fancy candles, diffuse calming oils (think rose, vanilla, and lavender), and sip on some herbal tea.

Soft Stretch + Wind-Down Yoga: 20–30 minutes of gentle movement with a “main character” lo-fi playlist.

No matter what you get into this Galentine’s Day, don’t forget to add an extra touch of sparkle.

Photo by Sara Johnston on Unsplash