The Ultimate Social Media Marketing Makeover

One of my very first major purchases as a teenager was an eMachine computer. I would stay in my bedroom for hours keeping myself entertained on the internet. It’s amazing how what used to be a great escape is now a necessity. I remember the days of MySpace and #followfriday on Twitter. Things have most … Continue reading The Ultimate Social Media Marketing Makeover

10 Halloween Makeup Essentials

If you haven’t already done so, now is the time to pull out those creepy door signs, fog machines, spider web decorations and skeleton props. But those good ole Halloween favs aren’t all that you’ll be needing. Top beauty brands are launching some really cool sets that will get you in the Halloween spirit and … Continue reading 10 Halloween Makeup Essentials

Lovin’ the Skin You’re In – Fall Skincare Tips

As the season changes and we swap out those easy-going spaghetti strap shirts and floral summer dresses for pastel sweaters and fierce booties, there are a few other things that we might forget to revamp. When the weather changes, our skin changes too. The face wash, moisturizers, creams, and primers that we use through the … Continue reading Lovin’ the Skin You’re In – Fall Skincare Tips

Latin Heritage Month Beauty Tips

This month is Latin Heritage Month and there’s no better way to celebrate than by spotlighting these beauty brands. Photo by Caique Nascimento It Runs in the Family You may have seen Luna Magic on Shark Tank. Afro-Latina and Dominican-American sisters Mabel and Shaira started the company in 2022 and have been making moves in … Continue reading Latin Heritage Month Beauty Tips


This is a reason to visit France! I was elated to discover that the Cannes Lions Festival added business-to-business marketing to their creative competition this year. I’ve attended several conferences in and remember how empowering and motivating they were. I knew that this event, which recognizes 826 Lions for creative excellence in the global branded … Continue reading OMG! The Best CANNES LIONS Ever!

The Secret to Sunscreen Revealed

Summer travel is so much fun, but you can’t get so caught up in the excitement that you forget the practical stuff. As a serious checklist writer, I completely believe in creating lists that help you figure out the important stuff that you’ll need for trips to the beach, cookouts, and casual days out and … Continue reading The Secret to Sunscreen Revealed

Who Else Wants a Simple Buddha Bowl Sauce?

Photo by iMattSmart on Unsplash We’ve all heard the saying the secret is in the sauce. This could never be more true when it comes to finding the right sauce for my homemade Buddha bowls. I’ve tried countless sauces, from herb and garlic to mango or just simple ranch. Finding the right tahini sauce is … Continue reading Who Else Wants a Simple Buddha Bowl Sauce?

B2B Marketing Exchange #B2BMX

The B2B Marketing Exchange event hosted by Demand Gen Report took place on June 6 – 8, offering informative sessions about current trends and the road ahead for digital transformation. The workshops covered a wide range of topics from ABM 101 to ABM measurement and optimization. My interests were data quality, demand generation, interactive video, … Continue reading B2B Marketing Exchange #B2BMX

From Child’s Pose to Sun Salutations – My Yoga Experience

Eat More Yoga I’ve read countless articles and blogs on the benefits of yoga, but nothing speaks louder than actually giving it a try. From spin bicycling to Zumba and Pilates, I’ve tried many different exercise routines, but for some reason I never really gave yoga a go. I made a note on my calendar … Continue reading From Child’s Pose to Sun Salutations – My Yoga Experience

Morphe Celebrates Pride Month 2022 with New Collection

It is the month of June. Summer is well on its way and we can say that with PRIDE. This month is officially #pridemonth and of course, Morphe is bringing it by offering some new rainbow magic to set the stage. Morphe is partnering with The Trevor Project, a non-profit organization based in California that … Continue reading Morphe Celebrates Pride Month 2022 with New Collection

Valentine’s Day Gift Guide

Valentine’s day is just a few days away and there are plenty of places to order your gift and still get it delivered on time. Whether you’re thinking about pampering yourself or getting something special for your Galentine, here are a few trending Valentine’s day gifts making everyone’s heart glow. Green Canyon’s Spa Gift Basket … Continue reading Valentine’s Day Gift Guide

ATTENTION: Marketing Professionals – Free online marketing conferences this week!

It's kinda last minute, but I had to share this information. There are three great marketing events happening tomorrow! The only problem is that they’re all happening around the same time. Fortunately, we can catch the replays and feast on some great marketing insights over the weekend. Why not start 2022 with tons of inspiring … Continue reading ATTENTION: Marketing Professionals – Free online marketing conferences this week!

Best App to Create Your Instagram Content Calendar

Creating the perfect feed on Instagram can be quite challenging without the right tools. Thousands of new photos are posted every minute. It’s important to create content that stands out if you want to grow your following and become a social media influencer. Luckily, there are tons of great apps that allow you to plan … Continue reading Best App to Create Your Instagram Content Calendar

New Morphe Collab with Louie Castro

Have you heard about this? Los Angeles-based cosmetics brand Morphe Cosmetics is known for its ability to form great partnerships with influencers to create bold new palettes and makeup lines that makeup connoisseurs love.  They worked with influencers like Jaclyn Hill and Jackie Aina to launch fabulous new makeup collections that were coveted by many … Continue reading New Morphe Collab with Louie Castro

New Year New Makeup Tips for 2022 – Must-See New Arrivals from ULTA

Are you ready for the Year of the Tiger? Do you even know what that means? According to Pure Wow, 2022 is the year of the Tiger. The Chinese New Year is a celebration preceding the Winter solstice after the second new moon. It is also called the Spring Festival. The Lunar New Year doesn’t … Continue reading New Year New Makeup Tips for 2022 – Must-See New Arrivals from ULTA

Social Media Marketing Trends for 2022

If you’re looking for creative ways to reach new audiences and build your brand in the new year, you’ll want to check out the top trends as recommended by leading influencers and experts in the social media marketing sphere. Photo by Jeremy Bezanger on Unsplash META’s New Ad Manager According to Social Media Today, one … Continue reading Social Media Marketing Trends for 2022

Last Minute Christmas Gifts for Makeup Lovers

What good is a beauty blog without a list of the most popular items for your holiday season? If you are still shopping for last-minute gifts for the fashionista on your list, NARS, Too Faced, and ColourPop have released their top picks for your holiday gift guide. NARS The NARS Gift Guide is perfect for … Continue reading Last Minute Christmas Gifts for Makeup Lovers

Black Friday Self Care Tips

Even when you commit your life to following rituals for self-care and renewal you can get hit with a curveball, especially around Black Friday or Cyber Monday. Maintaining your healthy lifestyle, sticking to weight loss goals, or sticking to any kind of self-improvement plan is not easy. Thanksgiving, Christmas, and New Years Make it even … Continue reading Black Friday Self Care Tips

National Friendship Day – Beauty Blogger Spotlight

Photo by Gemma Trua-Chan An ancient Irish proverb once said, "A good friend is like a four-leaf clover; hard to find and lucky to have." Like good beauty products, good friends are truly hard to find. August 1st is the perfect time to celebrate those who truly care for you, bring joy to your life, … Continue reading National Friendship Day – Beauty Blogger Spotlight

3 Hot Makeup Looks for the Summer

There are so many exciting things to do in the summer and even more reasons to show your unique style. Fabulous finds from your makeup collection like bright eyeshadows, nude lipsticks, pastel blushes, and bronze tone foundations can make it so much fun. Before you step out into the sun, spruce up your season by … Continue reading 3 Hot Makeup Looks for the Summer

Top Three Sizzling Summer Makeup Trends

Photo by Edz Norton If you are thinking about ways to spice up your summer look and try out something new, top makeup artists and cosmetic enthusiasts are seemingly in agreement on a few things. Now is the time for bold black eyeliner, polished eyebrows, and effortless looking foundation. With temperatures rising and restrictions from … Continue reading Top Three Sizzling Summer Makeup Trends

Best Lipstick for Office Vibes #beautyreview

I have literally spent years trying to find the right lipstick colors that not only match my moods, style, trends, and complexion – but one that I can wear in the office. I know things are a lot more relaxed right now and many people are working remotely but I’ve always dreamed of having a … Continue reading Best Lipstick for Office Vibes #beautyreview

Luna Magic Beauty for Mask Eye Makeup

For most makeup aficionados the thought of having to wear a mask constantly, despite major concerns caused by COVID-19, is quite unsettling. As silly as it seems I have personally felt secretly frustrated about putting on my makeup and then putting on my lipstick and then remembering that I just have to put a mask … Continue reading Luna Magic Beauty for Mask Eye Makeup

CHI Ceramic Curling Iron Review

Photo by Element5 Digital via Unsplash When I wanted to experience a true “California Press” on my curly kinky natural hair with real bounce and shine – there was CHI. When I wanted the classic layered look like Claire Huxtable – there was CHI. Whether I wanted a bone straight long weave or a slightly … Continue reading CHI Ceramic Curling Iron Review

Surviving the Coronavirus Quarantine

After watching movies, monitoring the news, and making countless phone calls to people all across the country, I’ve decided that I have got to find a way to carry on. As my own unique way to fight this Covid-19 pandemic, I’ve created this nifty list of good things to get done. Check Off To-Do List … Continue reading Surviving the Coronavirus Quarantine

Tinted Moisturizer: Your All-in-One Beauty Fix

Photo by Karolina Grabowska One product that works great as a multitasker in the world of beauty and skincare is tinted moisturizer. It has grown popular over the years because it is excellent for hydration, sun protection, and getting a natural look with no filter. If you really want to simplify your beauty routine and … Continue reading Tinted Moisturizer: Your All-in-One Beauty Fix

Let’s Share! May Beauty Tips

Spring is here and it’s time for a beauty refresh! There are so many options these days it can be quite overwhelming and I’m extremely grateful for the influencers who have shared so many self care, beauty, and makeup tips. They are literally my virtual bffs. My skin, hair, and nails are changing and I … Continue reading Let’s Share! May Beauty Tips

Celebrating Women’s History Month!

What better way to celebrate women’s history month than to recognize women who have made a tremendous impact in heath and beauty. Many thanks to the women who inspire us to be creative, stylish, and confident! Photo by Dennis Magati When I was in college, I had a chance to work at Bare Escentuals. I … Continue reading Celebrating Women’s History Month!

Makeup Look Ideas – 90’s Grunge

Today’s beauty influencers have been posting some hot new looks on social media. There’s tons of scroll stopping makeup inspiration on Instagram, Facebook, and YouTube, but top makeup artists and experts are saying that some of the classic looks from the good ole days are on the rise. One major makeup trend that everyone has … Continue reading Makeup Look Ideas – 90’s Grunge

Top Beauty Trends 2023 – Coquette Makeup

Beauty is even better when it’s ultra-glam. That’s why the latest trend in the industry is turning heads. Everybody on TikTok is talking about coquette makeup. Glamour describes it as a hyperfeminine blast from the past dating back to the 80’s and 90’s. If you are truly a makeup enthusiast you’ll love this look that’s … Continue reading Top Beauty Trends 2023 – Coquette Makeup