National Friendship Day – Beauty Blogger Spotlight

Photo by Gemma Trua-Chan

An ancient Irish proverb once said, “A good friend is like a four-leaf clover; hard to find and lucky to have.” Like good beauty products, good friends are truly hard to find. August 1st is the perfect time to celebrate those who truly care for you, bring joy to your life, and teach you significant lessons. It’s National Friendship Day. To honor this day and inspire wonderful new friendships, we are featuring a beauty blogger. Each month we will continue to recognize outstanding beauty bloggers, influencers, make up artists, and professionals in health and wellness. Send an email and social media links to sohealthyandwell@gmail.com to get featured.

Erika Somerfield is a multi-talented creative professional and beauty blogger who seamlessly balances the role of Creative Director for The Beauty Channel, Director Public Relations for ToteNCarry.com, and Blogger for ZatikNaturals.com. Somerfield studied at University of Southern California, Boston University, Harvard University, and New York University. Her work has been featured in OK, STAR, CA Stylist, Femme Fatale, Santa Monica Sun, Beverly Hills Times, Women’s Health & Fitness, and Black Noir.

You can learn more about her expertise on LinkedIn, Twitter, or Facebook.

https://www.linkedin.com/in/erikasomerfeld

http://www.twitter.com/beautychannel10

http://www.facebook.com/beautychannelnews

Q: What inspired you to (launch your) blog?

A: Helping other companies using my writing skills, I create blog content for beauty companies like ZATIK Naturals, Tote & Carry Bags, Seattle Facialist Patty Huang, Sports Co. Phi Ten USA and more!

Photo by Nathan Dumlao

Q: In honor of National Friendship Day what would you say are three qualities of being a good friend?

A: Being a good listener, patience, acceptance

Q: What is your favorite skin care line? Why?

A: ZATIK Naturals because it has no alcohol, uses healing and powerful Black Seed Oil in their formulas, as well as botanical, herbal extracts (Green tea! Rose! Wild cherry!)  to heal instead of parabens or chemicals. My skin drinks it up like a daytime and nighttime health cocktail!

Q: What is one makeup product that you cannot live without? Why?

A: Liquid Bronzer from Tom Ford. I use it to highlight my skin, as an eyeshadow, on my lips- even to cover strands of gray hair!

Q: How long have you been blogging?

A: 5 years

3 Hot Makeup Looks for the Summer

There are so many exciting things to do in the summer and even more reasons to show your unique style. Fabulous finds from your makeup collection like bright eyeshadows, nude lipsticks, pastel blushes, and bronze tone foundations can make it so much fun. Before you step out into the sun, spruce up your season by trying these posh new beauty looks.  

Cookouts

There’s more to cookouts than burgers and buns. What about beauty? Fill your tummy, but first try a flirtatious makeup look with the latest stuff from NARS, NYX, and Anastasia.

Photo by Austin Wilcox on Unsplash

Gel Primer – NYX Bare With Me Aloe & Cucumber Extract Hydrating Jelly Primer

Nars Pure Radiant Tinted Moisturizer SPF 30

Gloss – Lancome Juicy Tubes Original Lip Gloss

Bronzer – Anastasia Beverly Hills Powder Bronzer

Spritzer – Mario Badescu Facial Spray with Aloe, Herbs, and Rosewater

Summer Weddings

Say I do in style with a fresh new look and a glittery, magical glow. Look absolutely flawless for photographs but don’t forget the SPF while you dance the night away on the beach.

Photo by Allef Vinicius on Unsplash

Lotion Primer – NARS Radiance Primer SPF 35

Foundation – Mac Studio Fix Powder Plus Foundation

Eyeshadow – TOO FACED Natural Eyes Neutral Eyeshadow Palette

Lashes – EYLURE Luxe XL Indulgence

Blush – Benefit Cosmetics GALifornia Sunny Golden Pink Powder Plus

Sheer lipstick – MAC Lipglass

Nightlife

Grab your besties and party it up while you rock the sexiest cat eye and pouty lip gloss ever. Capture the moment like a star with runway ready primer and full coverage foundation.

Photo by Redd on Unsplash

Primer – Dermablend Insta Grip Jelly Primer

Foundation – Mac Studio Fix Powder Plus Foundation

Eyeshadow – NYX Shimmer Down Pigment

Cat Eye Liner – L’oreal Infallible Flash Cat Eye Liquid Liner

Contour kit – NYX Highlight & Contour Pro Face Palette

Lashes – KISS Lash Couture Matte Black Faux Mink, Matte Velvet

Lipstick – Morphe Out & A Pout Nude Lip Duo

Have a great summer and an even greater selfie!

Amazon Prime Day Wish List

There are hundreds of notable holidays and special events throughout the year that inspire shoppers to pull out their credit cards and swipe it up. For many, the holiday season is the best time to get your good ole shopping fix on. Around Easter you can always catch some good sales and deals too. And of course everyone loves Black Friday!

AMAZON PRIME DAY is for the real deal online shoppers. I use Amazon Prime a lot year round but I must admit that I missed the event last year. This year I made up my mind to join in on the excitement of global online shopping.

Here are a few hot items I’m keeping my eye on.

Michael Kors Sunglasses

Mario Badescu Facial Spray

BIOSILK Trio Value – Shampoo, Conditioner, and Silk Therapy

Top Three Sizzling Summer Makeup Trends

Photo by Edz Norton

If you are thinking about ways to spice up your summer look and try out something new, top makeup artists and cosmetic enthusiasts are seemingly in agreement on a few things. Now is the time for bold black eyeliner, polished eyebrows, and effortless looking foundation. With temperatures rising and restrictions from COVID-19 lifting, your mask-less outings will be all the more glamourous with these stylish makeup trends.    

#1 Graphic Eyeliner

Perhaps you have always thought of dark eyeliners as a bit much. Maybe you just couldn’t think of the right occasion to showcase your artistry. If you are feeling more adventurous this year and are in the mood to express your creativity and spice up your makeup life, graphic eyeliner is in this season.

According to Cosmopolitan, dramatic eyeliners that accent they eyes in a variety of ways are a trend this summer. If you are into that you might try eyeliner that shapes the bottom and top of your eyes, extend your almond eye shape more, or even fills the full eye lid.

#2 Brushed Up Eyebrows

As far as eyebrows go, some like a soft arch, some like straight brows, and some like a high arch. This year the brushed-up eyebrow is really popular.  If the quarantine has left you a bit isolated and hairy, the full eye-brow might be a good look for you.

#3 No Makeup Makeup – Dewey Skin

Another steamy summer trend is dewy looking makeup that looks so good that it appears as if you are not even wearing it. InStyle magazine says this look can be achieved by keeping skin hydrated, using a good primer, and selecting a base that closely matches your natural skin color.

For instant lavishness, try one or all of these this season.

Happy Spring 2021

Today marks the first day of the 2021 spring season. Many also recognize this day as the Spring Equinox, the start of the Persian New Year – Nowruz Mubarak, Ostara, and Holy Hai, This means a little extra sunlight, spring cleaning, and a change in the earth’s elliptical orbit. For makeup enthusiasts, this means switching up a few products. Now is the time for that bright fuchsia lipstick, teal eyeshadow, and peach blush.

According to Vogue, fuchsia gets a good look because of its versatility. You can easily go from a light and prissy glam to a bold, dramatic display with the right bright pink. Paris recommends a little glitter and a matte base for a timeless spring palette. I can surely agree. I always tend to go back to my classic pinks or even peach tones to keep a cheery bright glow.

Burts Bees also recently mentioned a few makeup tips for the spring. Their twitter feed lit up with comments on ways to purge of your old makeup at the start of the spring. Their top spring essentials are products like the deep moisture bundle, lip shimmer, very volumizing pomegranate shampoo, lavender and honey hand cream, and satin lipstick. I instantly fell in love with the hydrating facial mist and love everything micellular.

Another line that launched a new collection just in time for the spring is AVON. Several twitter feeds featured images of the 3-in-1 palette with pastel colors like pink, gold, purple, and blue for the eyes and cheeks. I must say that these soft colors are my favorite and I enjoyed the touch of glimmer.

On a more serious note I am deeply saddened by what is going on with this hatred in Atlanta. It would be an injustice to not mention my concern and recognition of the connection that I have had with the Asian community through the years. I pray for healing and justice for all of those affected.

#stopasianhate