Estée Lauder Celebrates Beauty & Innovation for Women’s History Month

I recently had a chance to check out a great article about women in beauty and wellness that are making an impact. I was excited to hear about how women are making waves in beauty and wellness, and Estée Lauder is leading the charge. As one of the biggest names in the industry, the brand has built a legacy on innovation—especially for mature skin.

Here’s what I discovered: 

Jane Lauder on Innovation & Women’s Voices
She’s the Executive Vice President of Enterprise Marketing & Chief Data Officer at Estée Lauder. In a recent article, she talks about how Estée Lauder is embracing this year’s Women’s History Month theme: “Advancing Possibilities for Women: Celebrating Innovation in Beauty and Beyond.” She emphasizes the brand’s dedication to innovation and uplifting women’s voices—core values that have made Estée Lauder an industry icon.

Best-Selling Estée Lauder Favorites

Wanna know which products beauty lovers can’t get enough of? Here are some top sellers this Women’s History Month:

✨ Advanced Night Repair Serum

✨ Revitalizing Supreme+ Youth Power Creme

✨ Double Wear Stay-in-Place Makeup

✨ Bronze Goddess Eau Fraîche Skinscent

✨ Beautiful Magnolia Eau de Parfum Spray

Estée Lauder continues to redefine beauty, proving that when women lead, the possibilities are endless.

Random Acts of Kindness Week

Did you know that Random Acts of Kindness Week is from February 14th – 20th? The theme for 2025 is “Together, we can make the world a better place, one act of kindness at a time”. There’s still time to be kind to others, yourself, and the environment by supporting cruelty-free, sustainable beauy brands…companies that are cruelty-free and eco-friendly.

Wanna show kindness by supporting ethical makeup and beauty brands?
Here are some top products to try for Random Acts of Kindness Week:

Fenty Beauty Cheeks Out Freestyle Cream Blush
Rihanna’s Fenty Beauty is proudly cruelty-free, and their Cheeks Out Freestyle Cream Blush is perfect for a fresh, dewy glow. This lightweight, blendable formula melts into the skin and comes in an inclusive shade range to suit all skin tones.

Anastasia Beverly Hills Brow Wiz
Get perfectly sculpted brows with Brow Wiz, a cult-favorite eyebrow pencil from Anastasia Beverly Hills. This ultra-fine pencil mimics natural hair strokes for a defined yet natural look, and the brand remains committed to cruelty-free beauty.

ColourPop Super Shock Highlighter
ColourPop is known for affordable, high-quality makeup that’s 100% cruelty-free. Their Super Shock Highlighter is a fan-favorite, delivering an intense yet blendable glow with a unique bouncy texture.

NYX Professional Makeup Soft Matte Lip Cream
For an affordable yet high-performing lip product, try NYX Soft Matte Lip Cream. It’s lightweight, velvety, and available in a wide range of shades—proving that cruelty-free beauty can be both accessible and trendy.

Pat McGrath Labs Mothership Eyeshadow Palette
For luxury and high performance, Pat McGrath’s Mothership Eyeshadow Palettes are a must-have. These palettes feature ultra-pigmented, blendable shades with buttery textures that make eyeshadow application effortless. Plus, the brand remains committed to cruelty-free formulas.

Too Faced Better Than Sex Mascara
One of the most iconic mascaras in the beauty world, Better Than Sex Mascara by Too Faced delivers dramatic volume, intense black pigment, and a long-lasting curl—all while being cruelty-free.

Charlotte Tilbury Airbrush Flawless Foundation
For a flawless, skin-perfecting base, Charlotte Tilbury’s Airbrush Flawless Foundation is a game-changer. This cruelty-free foundation provides full coverage with a natural matte finish and is enriched with skincare ingredients to keep your complexion hydrated and smooth.

These brands not only create high-quality products but also make a statement that beauty can make a positive impact. This year, during Random Acts of Kindness Week, let your beauty routine reflect your values.

Valentine’s Day Gift Guide for Women

Football’s over. Valentine’s Day is just a few days away. Don’t fret! There’s still time to make a quick dash to the store or place your order online. You’ve been so caught up in sports and she’s feeling neglected. Here’s what you gotta do. Totally whoo her on Valentine’s day!

Photo by Ekaterina Shevchenko

Not sure where to start? Here’s a short and sweet gift guide to help you grab something she’ll truly love. Whether you’re shopping for your girlfriend, wife, or even a close friend, finding the right gift can make all the difference. 

1. Jewelry

A timeless and heartfelt gift, personalized jewelry—such as a name necklace, engraved bracelet, or birthstone ring—adds a sentimental touch. Look out for something with her initials or add a love note to make it extra special. 

2. Perfume

Pamper her with a fragrance that she’ll never forget. Show her that you know what she likes by grabbing her favorite perfume in a mini or travel size. Pick up a full gift set and inspire her to try a new scent. Either way, she’ll feel the love this Valentine’s Day. 

3. Beauty Gift

You can also find tons of beauty gift sets, from bath and body, to makeup and skincare. The good thing is that they usually come in pretty little boxes so you won’t have to worry about gift wrap. Check out Ulta, Sephora, Macy’s or Nordstrom for the top beauty kits this year. 

Element5 Digital

4. Gift Box

And let’s not forget about the other delicacies that come in boxes. I’m talking about chocolates, candles, soaps, popcorn, and candies. Curate a collection of her favorite things to show her you care.

5. Cute PJs

Comfy or chic, a cute pajama set will elevate her style after dark. Remind her of your love every time she gets ready for bed. Get her a classic and versatile set that she’ll want to wear every night.

No matter what you choose, the key is to make it personal.

Hoping your Valentine’s Day ❤️ is So Healthy and Well!

Beauty Ambitions: Top Makeup Trends for 2025

Vivid, bright, daring….

These are just a few words to describe this year’s makeup trends. It’s all about being bold. As you begin the new year filled with courageous goals and fearless resolutions, why not redefine your vision and your look with these 2025 makeup and beauty trends?

Catching Your Eye

The experts say it’s time to do away with modesty when it comes to makeup. Get rid of that same ole eyeliner and eyeshadow color. Turn heads in 2025 with a spunky new eye makeup look. Real Simple says go all in on graphic eyeliner, bright eyeshadow, and bold smokey looks. PAT McGrath Labs Mothership X Eyeshadow Palette in Moonlit Seduction is the perfect place to start with moonlit shades in matte, glimmer, and metallic finishes.

Naturally Noticeable 

If vivid astral isn’t quite what you’re looking for this year, you can still be boldly beautiful with natural makeup looks like the warm “latte” look or an airbrushed look. Use a bronzer and a light gold metallic lippy to create an emboldened glow that melts their hearts like a warm cup of coffee. Try using a primer and a soft, silky foundation to create a daringly bare face.

Beauty Marked

Modernize any look this year with a few futuristic appliques and embellishments. From holographic face stickers and gold glitter freckles to face tattoo stickers and spirit speckles, there’s plenty of ways to add fireworks to your makeup combo all year round. Stars like Madonna and Angelina are famous for their beauty marks. Who knows where yours will take you?  

Yay! It’s 2025. 

I dare you to fearlessly pursue your goals and look fabulous while you’re doing it.

Happy New Year 2025

Hey Everyone, 

This year is off to an interesting start. Despite a few serious personal challenges, there’s still a little time to reflect on how we can all continue to be So Healthy and Well. Looking back at 2024, here are a few key takeaways. 

1/ Take a Deep Breath

A big part of self care is learning how to relax. Mediation, affirmations, and nature can help to minimize stress and improve your overall health. 

Interested in hearing more? Check out this post from 2024.

Wellness Tips

A self care challenge is great at any time of the year. 

2/ Work it Out

Make Exercise a Priority. There is nothing like some straight up endorphins to put stress at ease. Run, walk, kickbox, or twerk it out. Or maybe add a little zen to your life with some yoga. It always feels like a task, but once the workout is done you’ll feel the difference. 

Check out our previous blog post about stress management here: 

Self Care Tips

3/ Mark Your Calendar 

It doesn’t have to be a holiday to schedule time to beautify. Make self care a priority in 2025. Try out a new skincare line, a glamorous new lipstick in a colored you would never even think of wearing or shimmery new eyeshadow that will surprise your friends and family. Whatever makes you feel good – just do it. My mantra is when you look good, you feel good. Start the year off right by making time for YOU!

Here are some cute ideas from our blog:

Beauty Advent Calendars

Happy Belated New Year! I look forward to sharing more makeup, beauty, and self care tips in 2025.