2024 Summer Makeup Trends


Photo by Michael Satterfield

The temperature is rising and I know you plan on getting your glam on all summer. From the beach to the music festival, and even those whimsical summer weddings, there’ll be plenty of reasons to be fabulous. This year, it’s all about embracing vibrant colors, capturing the essence of summer fun, and looking effortlessly chic. Brighten up our beauty routine with these new makeup trends. 

Annie Spratt

Colored Mascara

Remember mascara in shades blue, purple, and green? 

Colored mascara is making a comeback and it’s an easy way to add a pop of color to your eyes. Elevate your look with bold lashes and nude or soft pink lipstick. A touch of highlighter on the cheeks will complement this look perfectly. 

In Cosmopolitan, makeup artist Amrita Mehta talked about using three layers of blue mascara to create an opaque look. Now that sounds daring! There are no rules to looking beautiful this summer. Show your personality with a palette of bright colors. Not sure which colors or brands to try? The Every Girl mentioned Half Magic and YSL in a recent article.

Kate Tepl

Sunset Eyeshadow

Now this trend really captures the vibrant hues of the summer. Pick your favorite shades of pink, orange, gold, and purple and paint the sky! Start with a base of soft, warm gold on the inner corners. Gradually blend bright orange across the lid. Add a rich pink or magenta to the outer corners. For depth, use a deep purple in the crease and lower lash line. 

Summer is the perfect time to step out of your comfort zone and try something new. Grab your favorite makeup, find inspo, and have a hot girl summer!

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